The Beautiful Struggle comes off the heels of Betty The Riviter, Claire Huxtable, the nurses on the battle field who nursed our soldiers, our first lady, the Oprah’s of the world, Maya Angelou and of course the God mother of them all Rosa Parks.
This was a test shoot but the team and photographer Josh Farria took it serious and produced a very satisfying test shoot. Josh is a young photographer, a Katrina survivor, who only shoots film and for the most part, only shoots women. He had all the right elements to be behind the camera for this shoot.
The goal is to use these images as a spring board to a project that stands to be one of our biggest statements to date. Highlighting the important role that women play within the BKc brand.
Typically as a men’s brand, we don’t get to do this as often as we would like- but this shoot gave us the opportunity to showcase how we feel women should be projected and represented.
To the women who raised us, and to our faithful female supporters who continue to creatively “Style” and add “Character” to our product; We realize how important you are, and we are thankful and appreciative.
This is a men’s world, but it wouldn’t be nothing without a woman. – James Brown.